** Originals by Adam Grant

Originals: How Non-Conformists Move the World is a messy book that seems not to be able to decide whether it is a self-help book or simply a trove of entertaining stories. As the former, it is prone to drawing lessons from isolated anecdotes but the entertaining and profoundly optimistic voice of the author carries the narrative through. And there are many good ideas, in particular  on how to communicate new ideas: from highlighting the reasons not to support the idea (to disarm the audience and preempt objections) to repeating exposure to unfamiliar ideas, to systematically seeking out the opposition.


Leave a comment

Filed under Non fiction

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s