* Dot Complicated by Randi Zuckerberg


Dot Complicated: Untangling Our Wired Lives is a not always felicitous mix of self-help advice, biography, and an insider’s view of Facebook (the author being the famous Mark’s older sister and one-time PR maven of the then-startup). I found the self-help advice to be entirely self-evident (to wit: turn off your cell phone every once in a while, call people rather than poke them online), somewhat disingenuous from someone who spent years telling Facebook users to be connected all the time, and marred with silly statistics such as seniors who use the Internet are 30% less likely to be depressed — could it be that depressed people don’t use the Internet, especially if elderly? The biography is not that exciting either, and a little too honest in part when it comes to alcohol consumption. So that leaves us with Facebook, and indeed the startup story rings absolutely genuine — but do we need another startup story?

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