Predictably Irrational by Dan Ariely

Predictably Irrational belongs to the popular segment of psychology books about decision-making — here economic decision-making. There are many interesting stories such as why we bring presents to dinner parties rather than crisp $50 bills, and why (for the same reasons) people steal office supplies but not money from petty cash. But somehow each story remains separate and strangely non-enticing. Try Freakonomics or The Tipping Point for more excitement.


Filed under Non fiction

7 responses to “Predictably Irrational by Dan Ariely

  1. Pingback: Neuromarketing » Book Review: Predictably Irrational

  2. Do you think it is non-enticing because there are many chapters on different topics?

    Are there any particular chapters that you did not like?



  3. Pingback: Bookmarks about Psychology

  4. Pingback: How We Decide by Jonah Lehrer « FT’s Books

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  6. Pingback: The Art of Choosing by Sheena Iyengar « FT's Books

  7. Pingback: ** The Upside of Irrationality by Dan Ariely « FT's Books

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